Hayden Freeman

This week, I decided to stop buying drinks at coffee shops—where I usually used plastic cups 2 to 3 times a week—and instead started buying sustainable matcha to make my own matcha lattes at home. I noticed that not only did I enjoy the process in the morning and become more mindful of the ingredients I was using, but I also felt less guilty about the money I was spending. It made me realize how much this new consumer world convinces us that we’re not capable of making a latte as good as an expensive coffee shop can. But really, it's just a form of brainwashing that encourages this type of behavior and makes us addicted to buying unnecessary products—many of which we can easily make ourselves at home.